If the writing is good, they will come. That just goes without saying. Good blogs will bring people to their sites, but great blogs will have people coming back. Posts generally have to be either really inspiring/motivational or really informative and funny for me to want to stay updated. I found a blog with a great mixture of all.
The Blog of Timothy Ferris : Experiments in Lifestyle Design has tons of great content with some original, informative, and rather insightful blog posts. He is also the author of the highly acclaimed "4 Hour Series" books such as
"The 4-Hour Work Week" and
"The 4-Hour Chef"
As you enter the homepage and scroll your way towards the top you'll find a nicely designed navigation bar, as well as links to his various books which he markets well and often throughout the blog. In addition to the various stories and interesting headlines for his articles, Ferris also has a large e-mail subscription service where you can join the 300,000+ subscribers who have signed up for the same content but without any of the spam/ads you would get on his blog. Ferris seems to have a pretty great grasp on digital marketing. The well written posts on interesting subjects with headlines like "The Art of Strategic Laziness" "The Not To Do List: 9 Habits to Stop now" are great sneak peaks into the contents of the books he is trying to market. If you like the articles, chances are you'd probably like his books as well. Some articles are very ambitious and long but are worth it. Articles like "12 Rules for Learning Foreign Languages For The First Time-The Only Post You'll Ever Need" contain well thought-out and written tips with various links to some useful resources and is very well edited. This in conjunction with some quirky Youtube videos that pair well with the dense amount of information he delivers for the article, it's no wonder that the thread count in the comments section reaches well over 250. The comments are very appreciative, and Ferris does a great job at answering any questions readers might have. Tim Ferris's Blog is very well edited, the articles read very easily and flow well into a lot of interesting facts supporting the headlines. Credibility is always given, as there are always links to other things related to the topic. I find that it gives the site much more replay value, as it creates layers to the site. I especially like the fact that he has all the articles organized and categorized on the side for easy navigation, as well as "Related and Recommended" section at the bottom of all the articles that make the website so much more cohesive. Overall, The Blog of Timothy Ferris has some very well constructed stories that bring out his point of view very well. It's inspiring to read about the many things he has learned in his life. All the articles are fun,easy to read, and very relateable.